What is Cybersecurity?

In definition, Cybersecurity is the set of measures used to ensure the protection of systems, computer data, devices, and networks against cyber threats and attacks. Simple yet effective actions can save you a lot of trouble! Cybersecurity has become essential at all levels. Even if you believe your company is too “small” to attract a […]

“Email Etiquette” – When and How to Use the To, Cc, and Bcc Fields

Sending an email correctly, which means to the right people and knowing when to use the Cc and Bcc fields, should be straightforward. Have you ever received an email in which you were part of a loooong list of recipients, all listed in the To or Cc field, but should have been in Bcc? Or […]

How does the website design process work at PointPub Media?

There can be multiple ways to design a website, whether considering the design or programming aspect. First, in programming, websites can be classified into two major categories: custom websites (with personalized code) and those built on CMS (like WordPress). Focusing on the design aspect (the front end – or what the user sees), numerous stages […]

How to terminate an employee without compromising company information?

Most would agree that “letting go” of an employee is never easy, regardless of the reason: budget cuts, job dissatisfaction, or other factors. The collaboration can end on good or bad terms. It may be better to be one or two steps ahead in case things go wrong. Indeed, an employee often has access to […]

Are your IT infrastructures well protected?

Amid the hustle and bustle of your personal and professional activities, in the day-to-day handling of all the hiccups, the “health” of your infrastructures might sometimes take a backseat. Yet, it should be among your priorities. Otherwise, it could cost you dearly… Those who create viruses, ransomware, and other malicious programs never take a break. […]

SEO, SEM, SMO, SMM… How to make sense of it all?

If your business is present on the web, or planning to be, you’ve likely come across the terms SEO, SEM, SMO, SMM… What do these acronyms mean? The first two relate to search engines, and the latter two to social media. Let’s take a closer look at them. The ultimate goal for all businesses on […]

How to compare the proposals received for your website

When it comes to comparing the proposals received from different potential providers for the design of your website, it must be admitted that it’s not always easy to navigate. It’s even more challenging if it’s not your field… We often hear from potential clients that they’re unsure how to compare. Prices vary, and there are […]

4 Elements to Consider for Your Website Design

You’ve been thinking about it for a while. Your business should have an online presence. A website! And if you could even sell your products and services online! Could it help increase your sales?! Your tech-savvy nephew can create one for you inexpensively, right? Be cautious when “shopping around” for the company or person to […]

The hidden side of the logo

By definition, a logo is a symbol or design used to identify an organization’s products and services. There are two types of logos. The first type is very corporate, which essentially consists of just the company name with a specific typography. The second type is more artistic, featuring symbols and shapes. What we want it […]

An Android application that reflects your business

Who doesn’t dream of having the perfect work tool for their job, especially when they’re on the road? Cell phones are an integral part of our lives. The boss of PointPub Media is no exception to the rule. The team programmed him an in-house mobile application to facilitate his work while on the move. PointPub […]